Saturday 28 April 2012

Welcome to the 'Stock Market' - A Parable

Once upon a time in a village, a man announced to the villagers that he would buy monkeys for Rs 10. The
villagers, seeing that there were many monkeys around, went out to the forest and started catching
them..
The man bought thousands at Rs 10 and as supply started to diminish, the villagers stopped their effort.
He further announced that he would now buy at Rs20. This renewed the efforts of the villagers and
they started catching monkeys again.
Soon the supply diminished even further and people started going back to their farms.
The offer rate increased to Rs 25 and the supply of monkeys became so little that it was an effort to even
see a monkey, let alone catch it!
The man now announced that he would buy monkeys at Rs 50!
However, since he had to go to the city on some business, his assistant would now buy on behalf of him.
In the absence of the man, the assistant told the villagers. Look at all these monkeys in the big cage that the
man has collected. I will sell them to you at Rs 35 and when the man returns from the city, you can
sell it to him for Rs 50.
" The villagers squeezed up with all their savings and bought all the monkeys.
Then they never saw the man nor his assistant, only monkeys everywhere!
Welcome to the 'Stock Market'

Wednesday 11 April 2012

Desire is the starting point of all achievement.


Once you make a decision, the universe conspires to make it happen.
Desire is the starting point of all achievement.
Need and struggle are what excite and inspire us. Without a struggle, there can be no progress
The progress to future depends on what we do in the present and Success is the sum of small efforts, repeated day in and day out.
Thus Success is neither magical nor mysterious. Success is the natural consequence of consistently applying the basic fundamentals. "Believe and act as if it were impossible to fail”.
"If you'll not settle for anything less than your best, you will be amazed at what you can accomplish in your lives.
Remember success nor  failure is ever final.  
Like what you do. If you don't like it, do something else.
Lastly What you get by achieving your goals is as important as what you become by achieving your goals.

Monday 9 April 2012

Growing pills on a plant: Why Himalaya Drugs' strange formula works - Economic Times

Growing pills on a plant: Why Himalaya Drugs' strange formula works - Economic Times

Himalaya Drugs' strange formula works

Part FMCG, Part Pharma - Rs 1,200-crore Himalaya: the pharmaceutical business and the 'FMCG' business, both have evolved rapidly in the past five years and now marketing in 82 countries.

Himalaya address this in two ways. Besides its battery of medical representatives, it has taken the lead in adopting the high standards of manufacturing and sourcing that allopathic drug manufacturers are mandated to take. Himalaya makes ayurvedic drugs, it promotes these drugs through the allopathic doctors' network. Unlike Ranbaxy which advertises its Revital pills on television, Himalaya doesn't. Instead, it uses its medical representative network to influence allopathic doctors to prescribe its herbal formulations.

One division with 160 medical representatives focuses on building awareness about Himalaya's products in medical colleges, especially medical students.

"People are more willing to try nutritional supplements and wellness solutions that ayurveda offers. For more chronic conditions and curatives, they tend to turn to allopathy,"

Himalaya Drug Company – Fact Sheet

Revenue – Rs,1200 crores – india Revenues (63.5% ) and International revenues (36.5%)
Number of doctors reached – 400,000
Number fo Chemist outlets tapped – 200,000
Number of Medical representatives – 2,000
Number of countries in which Himalaya products sold - 82